The Ross BBA curriculum is designed to give you a holistic view of business with the perspective of a general manager, and therefore doesn’t offer specific majors. But, about half of your classes take place at other schools or colleges on campus, giving you the freedom and flexibility to pursue a dual degree, minor, or a topic you’re passionate about. There are still countless ways to customize your studies and specialize in a particular area of business.
If you have other strong academic interests that you want to complement your business degree, you can pursue a dual degree. You must be admitted into both degree programs independently.
School of Kinesiology (Sport Management Program)
The BBA curriculum is a great way to become well-versed in all areas of business, but you may want to hone in on a particular topic. Explore the options below to learn more about focused programs at Ross.
Get ready to succeed in sales as you navigate this series of specialized courses. Make a direct contribution to the bottom line and control your earning potential.
Study the interaction between business and government in a special Business and Public Policy course in Washington, D.C.
Dive into the intersection of business and government in this three-credit course offered in conjunction with The Washington Campus, a consortium of business schools at 17 top universities.
The Washington Campus course, BL 488: Business and Public Policy, provides you with the frameworks, concepts, and tools needed to incorporate public policy into managerial decision-making and strategic planning. The course focuses on Congress and the legislative process, the structure of the federal courts, the impact of judicial decision-making on business, the federal regulatory process, the organization of the White House, the role of lobbyists and interest groups, and the role of the media in the public policy process.
The initiative is supported by a fund created by David Carson, BBA '55.
Take advantage of workshops, guest speakers, treks, and career recruitment opportunities aimed at reversing the underrepresentation of women in finance.
Centers, Institutes, & Initiatives
These organizations and initiatives generate thought leadership and innovation within specific business topics, often partnering with schools and programs across campus and real businesses.
This initiative supports the school’s mission to be the leading source of business solutions for the global challenges of our generation, supporting research, education, and events to improve society.
This center develops leaders with the character and capabilities to thrive in today’s dynamic world of work. It is a hub for leadership development on campus, with programs, resources, and learning communities serving all students.
This institute advances the knowledge and practice of entrepreneurship and innovation through a broad range of activities, including academics, symposia, competitions, and global community outreach.
The global hub of Positive Organizational Scholarship, this research center brings information to students and the world through articles, books, events, tools, teaching, and partnerships.
This partnership between the Ross School of Business and the School for Environment and Sustainability uses research, teaching, and business engagement to prepare and support sustainability leaders in business.
This institute develops and disseminates research and innovations for issues affecting firms in emerging-market economies.
One of the reasons our students tell us they like the Ross BBA Program so much is because there are a ton of ways they can add to their experience.