Michigan Ross Grads Tell Powerful Stories of Transformation in New Podcast


Ralph Nader probably has no idea how much he’s impacted the life of Ross Alum Erica Sivertson, MBA ’16. But it’s kind of huge.

The story of how the former presidential candidate went on to change the course of Sivertson’s life makes up just one of the six stories of transformation recent Michigan Ross grads (and one current student) tell in a new podcast released today.

The stories were delivered live, on stage just before graduation as the culmination of Story Lab, a semester-long initiative from the Sanger Leadership Center and the Design + Business Club.

Storytellers at this year’s annual event included Sivertson, who tells the opening story about how black holes, Ralph Nader, and House of Cards shaped her path of personal development; as well as Puneet Goenka, MBA ’16; Marianna Kerppola, MBA/MS ’16; Vamsi Bhadriraju, MBA ’16; Edith Zhang, BBA ’17; and Matt Townsend, MBA ’16.

You can listen to the stories by following Michigan Ross on Soundcloud, or listening to the playlist embedded above.

Story Lab is designed to help outgoing Ross students harness the power of storytelling in professional settings in order to build and communicate their personal brands, feel more confident in showing vulnerability, and deliver impactful presentations throughout their professional careers.

According to the Story Lab team, “stories can be used to advance a broad array of professional goals: networking, building coalitions, pitching, presenting, and leading in organizations and communities.

“Our mission is to support Rossers as they look to refine and tell the stories that are important to them — on the job, for the job, or in their personal lives.”

Learn more about Story Lab

Learn more about the Sanger Leadership Center

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