Rainforest Expeditions

Peru and China
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Project Goal
Identify a winning Chinese and Hong Kong corporate and marketing strategy and develop a three year market entry and growth plan for this market.

Faculty Advisors

Brian Talbot
  • Professor Emeritus of Business Administration
  • Professor Emeritus of Operations and Management Science
Brian Talbot's current research focuses on the development of heuristic and optimal solution procedures for production and manpower planning, vehicle...
Lynda Oswald
  • Louis and Myrtle Moskowitz Research Professor of Business and Law
Lynda J. Oswald is the Louis and Myrtle Moskowitz Research Professor of Business and Law at the Stephen M. Ross School of Business at the University...

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Create a robust and scalable business model in the fruits and vegetables (F&V) space which could lead to a sustainable business that significantly enhances value for F&V farmers in India...
Peru and Japan
Formulate a winning Japanese corporate and marketing strategy and develop a three year market entry and growth plan for this market.