Kellogg's

Battle Creek, MI;Chicago,IL
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Project Goal
Scope the landscape and explore savory grain-based breakfast options from around the world. Make a recommendation on the launch plan.

Faculty Advisors

Brian Talbot
Brian Talbot
  • Professor Emeritus of Business Administration
  • Professor Emeritus of Operations and Management Science
Brian Talbot's current research focuses on the development of heuristic and optimal solution procedures for production and manpower planning, vehicle...
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MAP Type
ExecMAP
Industry
Function
Region
Class Year
2017

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