The Dow Chemical Company

Midland, MI; Chicago, IL; Philadelphia, PA; Houston, TX
Share
Project Goal
Create a digital transformation strategy and implementation plan for parts of Dow's value chain.

Faculty Advisors

M.S. Krishnan
  • Accenture Professor of Computer Information Systems
  • Professor of Technology & Operations
Dr. M. S. Krishnan (“Krishnan”) is the Accenture Professor of Computer Information Systems and Professor of Technology and Operations at...
Venkatram Ramaswamy
  • Professor of Marketing
Venkat Ramaswamy is Professor of Marketing at the Ross School of Business, University of Michigan, Ann Arbor, USA. He is a globally recognized...

More MAP Successes

Bellevue, WA
Develop a business case for a suite of travel insurance products and services that will appeal to young travelers.
Phoenix, AZ; Reno and Las Vegas, NV; Nashville, TN; Washington, DC; Austin, TX; Detroit and Troy, MI
Assess the current performance and competitive landscape and formulate a specific strategic plan to improve successful recruitment and retention of women and minority attorneys.
New York City, NY
Evaluate the performance of a new digital product and determine the best way to grow volume from this channel.