3M Health Care

St. Paul, MN
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Project Goal

Suggest a marketing plan and business model for bringing digital health products to a new business setting

Faculty Advisors

Anocha Aribarg
Anocha Aribarg
  • Associate Professor of Marketing
Prof. Aribarg's interests involve fusing psychology and consumer behavior theories with Bayesian statistical and econometric modeling to draw...
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Jim Price
Jim Price
  • Adjunct Lecturer of Entrepreneurial Studies
Jim Price is a serial entrepreneur, business educator, writer and speaker. For nearly three decades, he has launched and led multiple tech-enabled...
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MAP Type
Full-Time MAP
Industry
Function
Region
Class Year
2015

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