Dr. Afuah’s honors include the 2012 Academy of Management Review (AMR) Best Paper Award. AMR was the world's number one academic journal in business at the award. Professor Afuah’s honors also include the MBA Teacher of the Year award when there was only one MBA award. His sixth book, Business Model Innovation, incorporates concepts such as crowdsourcing, multisided platforms, the long tail, social media, disruptive technologies, open innovation, and less-is-more innovations. It has been translated into Korean. His second book, Internet Business Models and Strategies (co-authored with Christopher Tucci) has been translated into more than nine different languages, and has been adopted by dozens of schools to teach business models. His research has also been published in the Academy of Management Annals, Academy of Management Journal, Academy of Management Review, Strategic Management Journal, Research Policy, Industrial and Corporate Change, IEEE Transactions on Engineering Management, Industry and Innovation, and Economics of Innovation and New Technology. His latest research focuses on using the concept of Crowdsruptive Innovation to explore the question: Why are healthcare costs unbelievably high and yet we keep getting fatter and sicker and, importantly, what can be done about the quagmire?