I wanted to transition from data analytics consulting to strategy/management consulting, and I knew Ross had a stellar track record for consulting recruiting. Additionally, I wanted to be away from a large city to allow for better opportunities to connect and bond with classmates. These two critical factors lead me to Ross. The deal-clincher was visiting Ross as a prospective student and understanding the wealth of personal development opportunities via Sanger Leadership Center (esp. Story Lab) and the enormous list of Ross-specific clubs - it helped me see myself being proactively involved at Ross across multiple activities as a business student.