Michelle Ryan

MBA '93
Head of Marketing, E-Commerce, Digital and Customer Experience
Zotos Professional Division of Henkel

Career Background

Michelle Ryan is an entrepreneurial marketing executive with extensive experience across mass, prestige, and e-commerce beauty. She has spent the past 25 years leading global beauty brands, developing successful skincare, haircare, and hair color products, and creating original marketing campaigns for women of all ages. Currently she is Head of Marketing, E-Commerce, Digital and Customer Experience for the Zotos Professional division of Henkel. Prior to this role she was CEO of MRM Bespoke Beauty Marketing, a boutique consultancy that helped entrepreneurial beauty brands transform their ideas into thriving businesses. She developed and launched Better Natured, a line of natural hair color and haircare products, as well as Wellphoria Beauty, a line of CBD enhanced haircare and skincare products. Prior she held roles in global CPG companies such as L’Oréal, Garnier, Matrix, Clairol, and Kraft. Her career highlights include launching the first BB cream in the US mass market, creating a profitable franchise around dark spot corrector skincare products, launching the first personalized cleansing line in the mass market and creating award winning campaigns for brands like Clairol, Garnier, Biolage, and Dark and Lovely. She holds a BA in Journalism from Temple University and an MBA from the University of Michigan. She is married to her husband of 20 years, Greg Ryan, a fellow University of Michigan alum. They have two teenage daughters, Camille and Zoe, and one adorable puppy named Greta.